Have you ever clicked on a website on the web search results, but because of various "interferences" made the simple "back to the previous page" action difficult to perform? Or, have you ever clicked the "X" on a pop-up ad, but still couldn't close the ad, continue to slide down, or accidentally clicked into the ad, which brought you a very bad experience? Google has decided to "solve" these annoying websites!
Google recently announced that it will launch a new "page experience" at the end of August to solve users' worries. In the future, if there are two pages with similar rankings on search engines, the faster the entry speed, the less user "interference" and the more users can directly obtain the information needed by the website, it will have the opportunity to rank higher. These three indicators will be included by Google into the "Core Site Indicators", as well as the loading experience, interactivity, and visual stability of web content as Google's user experience evaluation criteria.
Asaf Shamly, co-founder and CEO of Browsi Mobile LLC, said: "Google has made such a big change to the user interface, it is very rare." And this change has become the hottest topic recently.